Market pages by name
One page per city, town or neighborhood the team covers.
Local SEO for real estate teams, built one market page at a time
Local SEO for a real estate team means a real page for every market the team actually covers, tied to the agents who work that market and the listings currently active there, rather than one generic "service area" statement on the homepage.
What it costs
- Plans$137 a month
- Build fee$797, after launch
- Live in7 days
- Revisions5 a month
- Domain and hostingIncluded
Why "we serve the whole metro" does not rank
A single sentence claiming a broad service area gives search engines nothing specific to match against a buyer's local search. A named market page, with its own listing count, its own agents and its own linked article content, is what actually competes for a specific city or neighborhood search.
Connecting agents to their markets
Where team members specialize in particular neighborhoods, their profile pages link to and from the relevant market pages, reinforcing both the agent's local relevance and the market page's depth at the same time.
What this looks like across a real coverage area
A team working three counties outside Dallas, Texas ends up with a hub for the metro and a page each for the towns and named neighborhoods its listings actually fall in. A team split between two markets in Florida and Georgia runs two hubs rather than one blurred service area. The number of pages follows your inventory and your roster, not a package tier, and we would rather build twenty pages you can stand behind than two hundred thin ones that compete with each other.
What you get
Agent to market linking
Specialist agents connected to the markets they work.
Local market articles
Neighborhood-specific content linked to the relevant page.
Live listing counts
Pulled from your feed onto each market page.
What runs after launch, every week
This service is not a project that ends on launch day. The same monthly fee carries the work that keeps the site accurate, fast and found.
A weekly pass over the details
Listing data, roster changes, market copy and anything you flagged since the last update.
5 revisions a month, any size
Requested from your client portal and completed within 2 to 5 working days, with no hourly billing anywhere.
Researched articles every week
Two a week on the first two plans, three on the top plan, each tied to named sources and linked to the pages they support.
Hosting, domain and security
Managed Cloudflare hosting with SSL, CDN and unmetered bandwidth, plus one domain registered in your name.
Analytics, consent and conversions
Google Analytics 4 behind a consent banner that really gates tags, Search Console connected, conversion events defined per form and call.
The compliance pages you need
Privacy, cookies, accessibility statement, fair housing and your IDX attribution and disclaimer page, written for your site.
Which plan carries it
Every plan includes this service in full. What the higher plans add is the AI Engine and the Content Engine on top of it.
| Plan | Monthly | What it carries |
|---|---|---|
| Listing Desk | $137/ month | Everything in this service, live in 7 days, with 2 researched articles a week. |
| Brokerage Floor | $297/ month + usage | Everything above, plus the AI Engine: receptionist, site chat and agents on SMS, Messenger and Instagram, with A2P 10DLC registration filed for you. |
| Portfolio Scale | $747/ month | Everything above, plus the Content Engine: 3 articles a week, social posts, short video and a managed Google Business Profile. |
Plus the $797 one-time build fee, invoiced only after your site is live and you have approved it. See the full plan comparison or compare us with the alternatives.
What clients say about the build
Inquiry form and response workflow for listing inquiry routing
We expected a prettier website; what we actually use every day is the new form. The form gathers listing reference, buyer question and contact preference at the start, exactly the details our follow-up messages always requested. We answer properly on the first reply far more often than we used to.
Dorothy HoughtonClient care coordinator, Relocation buyer advisory serviceRoanoke, VA
Mobile navigation and page layout for listing inquiry routing
We reviewed the draft on phones rather than a big screen, deliberately. The important details sit near the top and the inquiry button is impossible to miss. Sending the link by text during a call finally works the way it should.
Andrea FontaineInquiries coordinator, Independent residential sales agencyReno, NV
Questions about local SEO for real estate teams
What if we only cover a handful of neighborhoods, not a whole metro?
That is exactly the case this is built for; a small, precise set of market pages tends to perform better than a large set of thin ones covering an entire metro area superficially.
Do you build Google Business Profile management into this?
On Portfolio Scale, the Content Engine includes Google Business Profile management alongside the market and article work.
How many market pages should a team have?
One per market you genuinely work, which for most teams means the cities, towns and named neighborhoods your listings actually fall in rather than every zip code in the metro. Thirty real pages beat three hundred thin ones, and thin near-duplicates get filtered.
Do you write the market page content?
Yes, factually: housing stock, amenities, inventory counts from your feed, and what a buyer or seller searching that place actually needs. We never characterize the people who live in an area, which is both a fair housing line and a quality one.
Do we need a Google Business Profile as well?
Yes, and it is managed for you on the top plan. Local visibility is a pairing: the profile and map results on one side, market pages and articles on the other, each supporting the other.
Can individual agents rank for their own markets?
Agent profile pages linked to the markets they specialise in are exactly how that happens, with the team's combined content strengthening every one of them. An agent who covers three towns is connected to those three market pages.
Should we build pages for towns where we have no listings yet?
Only if you genuinely cover them and can say something real. A page about a place where you have no inventory, no closings and nothing to add is a thin page, and thin pages drag the rest down.
What about 'near me' searches?
Those resolve to the searcher's location, so what wins them is genuinely local pages plus a maintained Google Business Profile and consistent business details everywhere. There is no trick beyond covering the place properly.
See it built for your business
A live walk-through of the site you would get, in about 30 minutes. Plans from $137 a month, the $797 build fee invoiced only after launch, domain and hosting included.
Book a demoOr email and a person replies within one working day.